True Myth Winery


“Mother Nature is intriguing and elusive, reigning on high with grace and beauty. For more than 40 years, our family has benefitted from her generous gifts as we’ve farmed, lived, and made wine in San Luis Obispo’s Edna Valley.”

In our location on California’s Central Coast, we are eternally awestruck by the magic of her omnipresent influence; from the dry heat of the vineyards in Paso Robles, to the coastal influence on our vineyards in Edna Valley, our grapes are grown just a few miles from one of her greatest creations, the deep, blue Pacific Ocean. We respect Mother Nature for the enigma that she is, and honor her by creating wines of quality and flavor that mirror her splendor. Join us as we continue on this journey. Taste and Believe.


“The Niven Family, pioneers of the Edna Valley, have been here since day one – living, breathing and farming their historic Paragon Vineyard since 1973.”

Jack Niven came to San Luis Obispo in the early 1970s with the vision to plant a vineyard in what was then a valley of dairy farms and garbanzo beans. After working with the top viticulture professors from UC Davis and Fresno State, he determined the perfect location and planted the Paragon Vineyard in 1973. Home to the oldest continually producing Chardonnay vines in the region, the Niven family has owned and farmed this vineyard for more than 40 years. Jack later went on to petition to establish Edna Valley as an official American Viticultural Area (AVA) in 1982.

The second and third generations of the Niven family have since continued his legacy. Today their portfolio focuses on exploring the endless potential and diversity in their historic Paragon Vineyard and throughout San Luis Obispo County.

True Myth is a new take on the legacy that was built by Jack Niven. The family is now striving to create a fresh new vision for the longstanding quality of the region.

For more information on True Myth Winery, click here.



Posted on

August 16, 2017